The Rubber Stone Franchise Business Is A Resurfacing Business For Damaged Concrete And Tiling Surfaces.
Used Around Pools, Patios, Garages, Stairs And More The Brand Is Expanding Into The Australian Market
Episode Timeline
- 0:00 – Intro
- 0:33 – The Rubber Stone business and its Canadian family origins
- 1:21 – International expansion and global locations
- 1:34 – What is the Rubber Stone product?
- 2:01 – Preparation for entering the Australian market from Brisbane base
- 2:44 – Competing resurfacing options in the Australian market
- 4:15 – Key uses of Rubber Stone: pools, stairs, patios, and more
- 5:00 – Differences in surfaces between Canada and Australia
- 5:49 – How Rubber Stone is applied to various surfaces
- 6:58 – Applications of the product for homeowners and businesses
- 7:35 – Residential vs commercial applications including aged care homes
- 8:23 – 35 years in business and ongoing technology development
- 9:28 – Product testing for the Australian climate and heat conditions
- 10:32 – Training and the type of people suited to the franchise
- 11:18 – Landscapers adding Rubber Stone as an additional service
- 11:33 – Training duration and timeline to get started
- 12:25 – Ongoing support needs once franchisees are on the road
- 13:15 – Key growth areas for Rubber Stone in Australia
- 14:20 – Wrap up
A 35+ year old family owned and run business from Canada, Jayme Kegel is spearheading the brands entry into the Australian market.
Jayme explained some key aspects to the business and focused on;
- The longevity of the brand globally
- Some of the tweaks they have made to operations and product for the Australian climate,
- The flexibility of the product to work with
- The reducing of landfill due to re-use of tyre rubber and resurface of existing tiles and more
- The support network and technical assistance
- Growing from a Brisbane base out nationally in Australia
